iHeartMedia promised fans it would only play "Taylor's Version" of songs once they were available.
iHeartMedia, which owns 850 radio stations nationwide, promised Taylor Swift and her legions of fans that its stations would only play the newly recorded "Taylor's Version" of her old songs.
"Listeners have made it known that they cannot wait to hear Taylor's Version of each track."
The iHeart stations in BI's sample played just over 54,000 Taylor Swift songs from March 2021 through December 2023.
Other radio stations were less likely to play Taylor's VersionsBI couldn't find any other radio-station operators that promised to play only Taylor's Versions.
Persons:
Taylor Swift, iHeartMedia, —, Taylor, Tom Poleman, Swift, iHeart's, iHeart, they're, We've, Wendy Goldberg, Casey Rae, Rae
Organizations:
Service, Machine Records, iHeart, BI, SiriusXM, Business, ACRcloud
Locations:
Los Angeles, Chicago, New York